Tru-Forward is a full-service company based in Canada’s National Capital region that deals with all of your event, appraisal, auction and liquidation needs! 

With a unique blend of innovative integrated marketing strategies and traditional sales methods, you can rest assured that we will take good care of your assets from beginning to end, including all the transportation logistics!  We take great pride in meticulously planning and organizing all our services, ensuring you are delivered with the very best advice and results! 

We cover a variety of sales, such as:

  • Agricultural
  • Automotive
  • Charities
  • Commercial
  • Distribution
  • Estate
  • Events
  • Fundraisers
  • Furniture
  • Heavy machinery
  • Industrial
  • Livestock

You have it, we sell it!

At Tru-forward, we recognize the importance of a positive experience for both our buyers and sellers, and strive to deliver on that promise! Which is why we continue to develop and maintain strong strategic partnerships with sponsors, appraisers, bankers, trustees, and an international network of prospective buyers.

By leading with courtesy, respect and ethical consideration, we aim to leave all our clients with a smile!


Scotty Morris


Scotty Morris is a national expert in fundraising auctions, valuation appraisal services, and liquidations. In 1997, while learning the craft of western saddle making with his godfather, Ray Laviolette of Circle R Saddlery, Scotty received the Kernel Degree at the World Wide College of Auctioneering; he also won the title of “All Around Jr. Canadian Champion” in 1999. His love for the work has been running through his veins ever since.

Scotty has conducted and organized many auctions, both locally and internationally. While founding Tru-Forward, he focused on ensuring the team comes equipped with resourcefulness and strong problem-solving skills in order to provide accurate assessments, lucrative auctions and liquidations, as well as top fundraising events. Whether dealing with $100,000 or $40 million in assets, Scotty can assure you that you will be provided with the advice and expertise you need to successfully manage them.